Alexa.com customers affected by Amazon Sunset’s decision to take advantage of Similarweb’s new free offer


TEL AVIV, Israel – (COMMERCIAL THREAD) – Similarweb (NYSE: SMWB), a leading digital intelligence platform, today announced the availability of a free website ranking API. The new free service is one of many steps Similarweb is taking to help Alexa.com customers impacted by Amazon’s decision to end the service in May 2022. Businesses interested in using the new API can register here for more information and access.

Alexa.com customers can also instantly view Similarweb rankings for free on the web. And for the first time, Similarweb is launching a self-service offering, based on its first digital intelligence platform, that will meet the needs and use cases of Alexa.com users. This new offer will be available in all markets around the world via a simple credit card transaction.

A free trial of Similarweb is available here. Free trial users will have unlimited access to Similarweb DigitalRank (TM), a market-leading ranking of website performance, in addition to the premium Similarweb Digital Marketing and Research Intelligence solutions, which help users go beyond simple ranking, allowing them to uncover actionable information that impacts website traffic performance. With these solutions, users can:

  • Make strategic decisions based on the most comprehensive, real-time view of competitive activity across all digital marketing channels, not just website ranking scores.
  • Spot new opportunities traffic and engagement trends as they occur, and understand which audiences are engaging with your competitor’s websites and their industries over time.
  • Use real-time traffic sharing data adapt to market changes as they occur
  • Reference cross-industry engagement and website performance metrics to expose competitor digital strategies
  • Analyze the performance of any marketing channel over time to make data-driven decisions about resource allocation and ad spend for maximum ROI
  • Obtain demographic and behavioral insights on the critical audience, a metric missing from Alexa.com, to improve user targeting and retention
  • Discover and prioritize keyword opportunities based on search volume, optimize keyword traffic share and monitor search traffic trends

Similarweb is a recognized leader in web traffic analysis and ranking, and these services are backed by the company’s comprehensive, granular, and timely data platform.

“Similarweb has always been a leader in the data our users get and the quality and accuracy of our information,” said Or Offer, CEO and Founder of Similarweb. “While this is a bittersweet moment with the closure of Alexa.com, I’m thrilled with the opportunity it provides to expand our reach even further as we become the standard for digital rankings and the global website intelligence. ”

About Similarweb:

As the most trusted platform for understanding online behavior, millions of people use Similarweb information daily to enhance their knowledge of the digital world. We empower everyone – from the curious individual to the business owner – to make smarter decisions by understanding why things are happening in the digital ecosystem. Find out more here: https://www.similarweb.com/corp/about/

All data, reports and related documents (“Materials”) provided or made available by Similarweb Ltd. or one of its affiliates (collectively, “Similarweb”), are intended for informational purposes only. The Documents are based on data obtained from third parties, including estimates and extrapolations based on such data, and are not intended to be predictive of the movement of the market prices of the securities of the company or companies mentioned therein. Under no circumstances should the Documents be considered or relied on in any way whatsoever as legal, tax or investment advice. Similarweb will not be responsible for the accuracy of the materials and will have no responsibility for any decisions made by a third party based in whole or in part on the materials. Full title and exclusive ownership rights to Similarweb material, underlying data, and other intellectual property (including Similarweb name, logo and other trademarks) belong solely to Similarweb (except for trademarks and logos of third parties, which remain the property of their respective owners). All rights not expressly granted herein are reserved.

This press release may contain certain “forward-looking statements” as defined in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements reflect our current opinions regarding our intentions, products, services, plans, expectations, strategies and prospects, which are based on the information currently available to us and the assumptions we have made. Actual results may differ materially from those described in these forward-looking statements and are subject to a variety of assumptions, uncertainties, risks and factors beyond our control, including those described in our documents and reports of the Securities and Exchange Commission, including the final prospectus. for our initial public offering filed with the Securities and Exchange Commission on May 11, 2021, as well as future filings and reports by us. Except as required by law, we do not undertake to update any forward-looking statements contained in this press release as a result of new information, future events, changes in expectations or otherwise.

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