According to GoDaddy’s 2020 Global Entrepreneurship Survey, 1 in 3 Filipino businesses have been established in response to the pandemic. Due to foreclosure measures across the country, social media and online shopping platforms have become the entry point for these new entrepreneurs.
“The past year has driven businesses large and small, new and established, to adapt to the digital marketplace. With continued mobility limitations, business owners must continue to strengthen their online presence and streamline their operations, so that they can provide their customers with hassle-free online shopping experiences, ”said Norman Barrientos, Director GoDaddy Marketing for South East Asia.
GoDaddy, the company that empowers entrepreneurs around the world, explains how you can determine if an ecommerce website is the right choice for your growing business.
Panel n ° 1: your inventory has grown
As your business grows, you start to add new products and services to adapt to the needs of your customers. From new variations and colors to additional customization options for your product or packaging, customers should easily see their choices and select what they want when ordering. Having an eCommerce website brings all of your offerings together in one central location and makes purchasing more convenient with just a few clicks.
GoDaddy’s E-Store, a web-based e-commerce website builder, helps you set up a creative and professional online storefront while providing automated inventory management for efficient and reliable real-time tracking of purchases across different sales contact points. You can even set up your online store to alert you once a product is down to a certain number of stocks, so you can restock it before it runs out.
Panel # 2: You receive inquiries on multiple channels
When you get a lot of inquiries about where to buy your products, it’s easier to direct potential customers to your own e-commerce website where they can learn more about your products and services. Using an online store tool that allows you to easily link to your social media pages and make them an extension of your store can help you deliver an integrated experience for your business. GoDaddy E-Store, for example, has integrated social media tools that make it easy for you to list your products on Facebook and track your inventory.
Sign n ° 3: You want to expand your service area
Are you looking to offer your products and services nationwide or maybe even internationally? It is best to build your own e-commerce website. While social media can help increase awareness of your business, customers can lose interest if they can’t quickly find product and point-of-purchase information. By expanding your service area, you can choose to offer a variety of shipping and payment methods that make it easier for customers to support your business.
Sign # 4: Looking to give back to your customers
One of the best ways to show your appreciation to customers or even new customers is to provide special coupons or discount codes. Most ecommerce websites have tools that allow promotions to be programmed seamlessly into the purchase path. For example, with GoDaddy E-Store, special offers and discounts are conveniently applied once you have set up special coupons for your site or specific products within a certain period of time. These can be automatically applied in the purchase path, without you having to manually calculate for each transaction made.
Sign # 5: You are confident in taking your business to the next level online
Once you’ve organized your inventory, sorted out your shipping, logistics, and payment methods, and are ready to handle any inquiries, you’re ready to build your own ecommerce website.
Having your own e-commerce website can give your business credibility. As online shopping quickly becomes the norm, virtual storefronts can help establish a business’s legitimacy while providing a more visible space on the internet, where the buying journey can run smoothly from discovery to discovery. sale, all in one place. To fully support customer orders, entrepreneurs need to ensure that they are able to fulfill and fulfill their customers’ orders with a positive shopping experience to keep them coming back.
“The recently launched GoDaddy E-Store helps entrepreneurs build and manage their own online storefront, allowing even non-tech-savvy business owners to better connect their businesses with their customers. GoDaddy E-Store is equipped to securely handle a number of payment methods, including credit card and PayPal, and even offers a convenient way to manually configure payment instructions at checkout, allowing you to have provisions for cash payments, electronic wallets and more. Multilingual functionality can translate the content of an online store manually or with an automatic translator into the desired language to better interact with customers. In addition, E-Store can automatically calculate shipping costs to facilitate faster transactions and enable entrepreneurs to grow their business, ”said Barrientos.
Currently, GoDaddy E-Store is available for a 30-day free trial. For more information on setting up your own online store, log on to: https://www.godaddy.com/en-ph/websites/e-store
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