General assembly, an Adecco portfolio company, is a pioneer in education and career transformation. It is a global leader specializing in the skills most in demand today. GA was at the forefront of the educational boot camp model in 2011.
From its humble beginnings as a coworking space, the education company has since helped hundreds of thousands of professionals build and grow their careers. This has been accomplished through training, staffing, career transitions and providing a large community of 35,000 like-minded graduates around the world to network with throughout your career. .
As individuals and businesses struggle to compete in an increasingly technological economy, GA prides itself on providing dynamic, award-winning training to fill the global skills gap. I spoke with both Tom Ogletree, Senior Vice President of Social Impact and External Affairs and Jeff Bergin, Phd, Vice President of Impact and Experience, to discuss the announcement of some exciting changes to GA.
They shared that the education business is making a major pivot. While it started with physical campuses, the edtech organization is now focusing on providing virtual learning. The company is also expanding globally, adding new learning products, student support services, and top-notch instructors. GA has also brought in a group of seasoned learning experts to help expand the distance learning program.
Ogletree and Bergin said today’s complex global economy requires a skilled workforce, and GA prepares students to succeed in the new, fast-growing digital age. Their programs cater to a wide variety of people, including those looking to change careers, advance their careers in their current organization, want to upskill, or simply take courses to see if technology, data analytics or other sectors would be a smart solution. next career step.
There is a range of programs to choose from. Courses for individuals and teams include web development, data science and analytics, user experience design, digital marketing, product management, and more. With online learning, students have flexible choices including taking full-time, part-time, and short-term courses.
GAs offers teachers from the elite of the biggest and brightest companies. Experienced professionals from Google, Amazon, Airbnb, and IBM share their real-world wisdom, along with top-notch instructors. Learning from a teacher who has been in the field for years provides students with invaluable insight into what to expect once they enter their chosen field.
In addition to learning, the organization is committed to helping its students and graduates throughout their career journey. The apprenticeship company has a team that is focused on securing jobs for students. They have formed lasting partnerships and collaborations with over 2,500 innovative employers. The program is deliberately structured to ensure that relevant and current courses are applicable to the field. Career Counselors work with students to connect with the world’s best talent as part of their network of over 35,000 alumni.
Each student will have a dedicated career coach who will help them achieve their career goals and keep their job search on track, before and after graduation. They offer job search preparation, including career development workshops in resume writing and networking.
There’s in-depth interview training, negotiation tactics, self-branding tips, and job search checks with your coach. You can learn from industry-leading companies through real-world business case studies and insightful interviews with industry professionals. GA fosters alumni networking, community meetups, and meeting local employers ranging from hot startups to Fortune 500 companies, at exclusive events and showcases with GA recruiting partners.
Lisa Lewin, CEO of General Assembly, said in a corporate blog post about the new virtual direction the company is taking, “We have fantastic momentum as we launch new products for our students and corporate customers – most recently with the launch of our Immersive Data Analytics – with many more launches and announcements planned in the weeks and months to come. I couldn’t be more excited about all the amazing work the GA team is doing to write the next chapter in our growth story. “
The CEO also said that it has become clear to her that the strength of the organization comes from the mission, the people, the students, the instructors, the alumni and not just from a physical location. Lewin is driven by the promise it offers students to help transform their lives and careers by providing the scaffolding and support at every stage of their learning journey. Lewin is motivated to face this moment and continues to support the needs and aspirations of her students, while enabling governments and businesses to achieve their goals of creating strong pipelines of diverse new technology talent.
She said GA has expanded into new geographies and markets through community retraining partnerships, led by regional employers and elected politicians who seek to create and cultivate talent ecosystems. They are expanding their offerings into new languages and delivery mechanisms in an effort to become truly global. A group of seasoned learning experts have been brought in to help with these new initiatives.
Lewin joined this company as a former client — and self-proclaimed fangirl — taking coding and marketing classes in early GA while building her own business. She is very optimistic, saying as we look ahead to our next decade of continued growth and evolution: “I am thrilled to lead this team as we reach more communities, transform more lives and help businesses, governments and individuals to adapt to an ever-changing world of work. Forward!”