How To Build A Small Business Website: A Step-by-Step Guide


In the not-so-distant past, building a small business website took a lot of time and money. Unless you know how to code using HTML, CSS, and PHP, you had to pay a lot of money to have a web designer do it for you. It was also a lengthy process, as it took a lot of back and forth between you and the designer to make sure you got the website you wanted.

Nowadays, it’s easier than ever to build a business website. You have to know how to code and it costs a fraction of what it used to do. In addition, the time required to design and launch your business website is drastically reduced.

Just follow these simple steps to get your small business website up and running online.

  • Choose a website platform to use

Website creation platforms like Wix, it’s easy to build a small business website. Also known as Content Management Systems (CMS), website builders provide an easy-to-use platform that lets you customize your website from top to bottom. You can choose from hundreds of website templates and use a drag and drop builder to customize how you want your content to appear on each page.

Depending on what you need, you can even create all of this for free (including hosting)! However, if you want professional features like your own domain name, no ads, and increased web space, you’ll have to pay an affordable monthly subscription. Still, we’re talking peanuts here when you consider that the more expensive subscriptions cost just over $ 20 per month.

Do a little research and choose the desired website building platform as the first step in building your small business website.

  • Choose a good domain name

The next step is to choose a domain name. This is the web address that your visitors will use to find your website on the Internet. Examples include Google.com or YouTube.com. The key here is to choose a domain name that is easy for visitors to remember. So keep it short, catchy, and memorable.

It can take a while, because with millions of domain names already taken, you might need to get a little creative to find something you like. Once satisfied, register and purchase this domain name. Owning a domain name is quite cheap and usually requires just one small payment each year.

Now you have chosen your favorite website builder platform and have a domain name registered and ready to go. Then you need a hosting company to host your website on the internet.

Your chosen website builder probably gives you free web hosting as part of your plan. If you’ve paid for a premium plan, you’ll get increased benefits like more cloud storage and faster bandwidth. You also have the option of using a third-party web hosting company. Either way, the hosting you choose should offer reliability, security, and access to a responsive customer support team.

  • Design and create your website

All that’s left is to design your website using the website builder platform you chose in step one. First, you will need to choose a template to use. Most manufacturers will offer hundreds of models divided into many categories.

So, depending on whether you want a website for an online store, blog, restaurant, or small business offering digital marketing services, you will find templates specifically designed for your type of website. Browse the templates provided until you find the one that best fits your business.

The template you chose is just the framework for your business website. The next step is to personalize it. This involves adding / removing pages, changing the colors used, adding images, and implementing required features such as payment options, menus, and contact forms.

To make sure the entire process is straightforward, most platforms will walk you through each step. You can go back and change things as and when you want.

  • Upload your content and publish your website

While the website building platform you choose provides most of what you need, your content is one thing that you will need to produce yourself. This includes all the images and text you want on all the pages of your website. It requires a guide of its own, so if you don’t know what to do, take the time to do your research.

Just make sure that the content is valuable to visitors and that it optimized for search engines. Well-optimized content has a better chance of ranking at the top of the search engines.

Once you’re happy with your content and all the other aspects of your website, all you have to do is publish it. This will make your website come alive on the Internet and allow your visitors to come and see what you have to offer!

The last word

Whether you want an attractive real estate website, a successful e-commerce site, or just a simple business blog, it’s a lot easier to do than before. Website building platforms streamline the whole process, allowing anyone to have a website for little more than the cost of time. In fact, CMS platforms now power more than half of the websites on the Internet.


About Dora Kohler

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